Isia New Visual Identity

• Prize
  Honorable Mention in Corporate identity / Branding
• Company
  Intornodesign
• Lead
  Tommaso Salvatori
• Team
  Tommaso Salvatori, Guido Lombardo, Linda Marchetti, Antonello Lipori, Massimiliano Datti, Giampiero Donno
• Client
  ISIA Roma University
• Credits
  Video animation: Lorenzo Ceccotti
• Video
  Link to video

ISIA Roma Design is an public University Institute of Design in Italy. The first brand -that dates back to the 70s has been modified very little over the years but, in 2018, the Institution decided to update its brand and its visual identity. The evolution of the brand is based on a new dimension: from square to circle, from circle to sphere. A stage that summons the designer’s complex international dimension, the variety of points of view, the form as volume, the design as progress and ability to create new forms. The ISIA logo becomes a tool to use and decline for printed and digital design.

Intorno Design is the result of a method, of a systemic mindframe. Rapidity, effectiveness, quality and scientific rigor are the aspects that most characterize them. They help the client to convey the company image appropriately, thus increasing its customer reputation and recognition on the market. They explore different narrative languages and are open up to new contaminations to answer the needs of contemporaneity. They provide customer with elements that generate success. They look at the present and future scenarios. They look Intorno.