HOLILAND TRAVEL Flagship Store

• Prize
  Best of Best in Retail interior design / Retail
• Company
  SLT Design
• Lead
  Chen Ling
• Team
  Chen Ling, Shanshan Jiang, Dandan Shi, Yuxuan Zhu, Chenglin Cao, Tao He, Qian Zhang, Chao Tang, Shuyin Hua, Dan Lin, Liangyu Zhang, Si Han, Yixuan Song, Yu Fu
• Client
  Holiland
• Credits
  Photo by: WenStudio
• Video
  Link to video

HOLILAND TRAVEL flagship store designed by SLT integrates retail, dining and other diversified formats. Break boundaries of traditional interior design, as space container carrying brand creativity, create complete theme store from products, vision to offline space. Different from traditional offline retail, it brings visitors immersive space scenes and gravity-free futuristic space experiences in time-travel theme scenes. The brand concept is embodied in space, considering user interaction, psychological construction, service design and build an unconventional experience across the scene.

SLT Design was founded in 2013 by Chen Ling, currently based in Shanghai. It is committed to making cross-disciplinary vanguard ideologies and sustainable creative strategies accessible for spatial evolution.Our projects encompass commercial interior design, architectural design, retail SI system creation and dynamic iteration, brand vision and business strategy consulting, etc. SLT embraces borderless design with an inclusive attitude, responds to design demands with precise solutions, upgrades the existing business model to a more dynamic level, and gives it unlimited possibilities.