Proximity

• Prize
  Winner in Websites / Online Media
• Company
  Marketing For Wellness
• Lead
  Alana Sandel
• Client
  Robert Wolcott and Kaihan Krippendorff

To launch a breakthrough book and build an in-demand brand, we centered our approach on creating a robust, content-rich website. Alongside comprehensive book information, the site linked visitors to active social media accounts for daily updates, including branded reviews and author highlights from past speeches. Featured press mentions from The Next Big Idea Club and Fast Company, plus unboxing content from the authors, amplified interest. Each social post and email campaign drove traffic back to the website, where visitors found chapter teasers, buy links, and exclusive insights.