Our approach was to enhance user experience and site management. Our team created a custom WordPress site that adheres to accessibility requirements and consolidates content into a single, cohesive platform. Now, users can easily find and access information, and switch between summer and winter activities without restarting their user journey. We also created a single source of truth for content to prioritize ease of management for the Smugglers’ Notch team. Now, information for lift statuses or activities can be entered once and dynamically displayed across the site, reducing manual updates.
We are a full-service website design and digital marketing agency helping businesses of all sizes and industries. We provide WordPress, Magento, and Shopify website development services for lead generation and eCommerce businesses, as well managed hosting and technical support. We also offer a full suite of digital marketing services, including search engine optimization (SEO), conversion rate optimization (CRO), and pay-per-click and social media advertising management for platforms like Google Ads, Facebook, and LinkedIn. Based in Burlington, Vermont we serve greater New England and beyond.