Gene Leahy Mall at the RiverFront

• Prize
  Winner in Environmental Graphics / Functional Typography
• Company
  RSM Design
• Lead
  Harry Mark FAIA
• Team
  Max Mcilwee, Christy Montgomery, Chris Setchell, Xian Wong
• Client
  Metropolitan Entertainment & Convention

The Riverfront connects and reimagines three existing parks on 200 acres along the Missouri riverfront: Gene Leahy Mall, Heartland of America Park, and Lewis and Clark Landing. The park includes a children’s play area, dog park, skate park, children museum and sculpture gardens with the goal of activating the downtown core and strengthening the city’s connection to the river. RSM worked on the sign design for the overall park, with a unique curved form, inspired by the logo and the late modern architecture of the downtown.