Pinterest Mexico City

• Prize
  Best of Best in Signage / Functional Typography
• Company
  Valerio Dewalt Train
• Lead
  Joe Lawton
• Team
  Amanda Jurmu, Chris Lai, Jacob Goble, Yonglin Chen
• Client
  Pinterest

Wayfinding for Pinterest’s Mexico City office expands on Pinterest’s brand system, incorporating its signature rounded corner geometry with unique elements reflecting Mexico City’s vibrancy. The signage suite includes directories, wall directionals, destination signs, and code/room signage, ensuring easy and consistent navigation while differentiating between floors.Each sign's unique character aligns with thematic graphics and styling throughout the space. Themes include local culture, landmarks, and cuisine, seamlessly connecting the wayfinding system to the office's overall design.