Chengching Lake Baseball Stadium Rebranding Design

• Prize
  Winner in Brand Activation / Branding
• Company
  CHEN YU MIN DESIGN
• Lead
  Yu Min Chen
• Team
  Forest of Luna Design, Y.C.C Design Office,YI-PING TAI,YU-CHIN CHENG,PEI-JOU CHEN
• Client
  Sports Development Bureau, Kaohsiung City Goverment
• Video
  Link to video

Chengching Lake Baseball Stadium is in Niaosong District, situated between the heart of Kaohsiung City and the continuously developing suburban corridor. Chengching Lake Baseball Stadium has witnessed the budding and fluctuating history of Taiwanese professional baseball since its inauguration in 1999, nearly 25 years ago. In 2023, the Kaohsiung City Government's Sports Development Bureau initiated a phased large-scale renovation, and the stadium was reopened for professional baseball games in April 2024. This project design encompasses open public spaces and areas for resident units, breaking

He is currently an assistant professor at the Department of Cultural and Creative Industries, National Kaohsiung University of Science and Technology, the CEO of AAD Asia Visual Arts Exchange Platform, the editor-in-chief of CTA Asia Creative Dialogue, the consultant of branding strategy of Two Halls, the design consultant of Kaohsiung Museum of Fine Arts, and the consultant of innovation and development of Department of Commerce, Ministry of Economic Affairs. He has more than 20 years of experience in commercial design, arts and culture exhibition design, branding and governmental projects.??