Kids brand

• Prize
  Winner in Brand identity / Branding
• Company
  Red Stone
• Lead
  Christopher Davis
• Team
  Red Stone creative and project teams
• Client
  Kids
• Credits
  Brand strategist: Dan Dufour

Kids is a charity working with children and young people with special education needs and disabilities. We worked with brand strategist Dan Dufour to create a new brand with a joyful and vibrant tone of voice and visual identity.The logo is a burst of energy, symbolising individuality and vibrancy, incorporating children’s original artworks. We created a pro bono promotional film, voiced by a young autistic man and a bespoke typeface, Popp Kids.The result is a collaborative, energetic brand empowering Kids to make a positive impact, shaping brighter futures for children and young people.

Red Stone is a multi-award-winning creative agency based in East London.We have a team of highly experienced strategists, creatives and project managers. We balance award-winning creativity with meticulous organisation to deliver your project and achieve your aims.We work with organisations to develop and execute effective strategies that deliver awareness, uptake and positive results.We work hard to understand the unique needs of our clients: their aims, their vision.