Full Works, All In – From Plate to Press

• Prize
  Winner in Other books / Books, Catalogs / Books, All Other Graphic Design / Other Graphic Design
• Company
  Plus Collaboratives
• Lead
  Cheryl Sim, Mervin Tan
• Team
  Jade Ng, Louisa Lek
• Client
  FUJIFILM Business Innovation
• Credits
  Photo by Low Jueming

Ever been spoilt for choice at a burger bar with so many toppings available? The new Fujifilm Revoria Press wants you to feel exactly that ? packed so full of functions that it becomes the printer of choice for different types of users and purposes. The printer sales kit was designed to resemble a burger, with ingredients emphasising red and green dominant colours, bringing out vibrancy, textures, details and finishings. Users participated in “making your own burger” at the launch to the message where the option of having “all the works” is available to you no matter the choice you make.