Mind the Gap

• Prize
  Best of Best in Other / Advertising
• University
  Savannah College of Art and Design
• Lead
  Devika Kundu

Ever wonder why, despite decades of progress, unequal pay remains a haunting presence in our corporate world? Despite efforts such as the Equal Pay Act of 1963, aimed at eliminating pay discrimination based on sex, this gap persists. Let's explore this critical issue together, shedding light on its enduring impact on individuals and society.This project aims to bridge the gap by raising awareness and fostering constructive dialogue about the Gender Pay Gap. Through an indirect approach, I seek to engage the target audience and urge them to take action.

With a blend of design, social research, and advertising expertise, I craft intuitive, user-centered solutions that captivate audiences across industries. From branding to visual storytelling, I bring brands to life with personality and passion, ensuring every project sparks delight and leaves a lasting impact.