Best of Best 2024 / Advertising / Innovative technologies (VR and other)

Fabric Museum: TextLoom

  • Prize
    Best of Best in Innovative technologies (VR and other) / Advertising
  • Company
    Jocelyn Zhao Design
  • Lead
    Jocelyn Ziying Zhao
  • Video

TextLoom is an interactive installation held at Fabric Museum, an immersive experience that draws inspiration from the revolutionary Jacquard Loom. Connecting traditional weaving techniques with computer programming, the installation allows users to generate text through the process of weaving.The core of TextLoom is a generative typography system—A sound-reactive typewriter and pattern—making tool developed by Processing, where letters are transformed uniquely based on diverse sound frequencies, ensuring no two visual outputs are ever the same.