NB: This brand relies heavily on motion. Please watch the video for the best view of the project.Assembled Media, a media planning and buying business wished to re-brand in order to engage better with their target client base – which was defined as challenger brands.This meant that we had to create a brand that is dynamic, vibrant and somewhat 'edgier' than it had been before.We also had to ensure that their data and content was presented in a clear coherent style.
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