Craft Residences

• Prize
  Winner in Promotional video / TV / Film / Animation, Brochures / Books
• Company
  52 Pick-Up Inc., Impossible Studios, Gairloch Developments
• Lead
  Nick Monteleone
• Team
  52 Pick-Up Inc., Impossible Studios
• Client
  Gairloch Developments
• Video
  Link to video

Craft is a finely designed boutique condominium in Toronto’s hip Junction community. Here contemporary design meets authentic urban living; gritty in places, polished in others, with artistry at its heart.Craft celebrates the vitality of The Junction, tying together fine craftsmanship and exquisite details with its unique urban vibe, creating the ideal address for people seeking a home with urbane amenities and an enduring sense of relevance. Craft, like its address, is communal, thoughtful, and present, fostering a sense of artistic connection that is interwoven into its design.

52 Pick-up is a strategic marketing agency spearheaded by Creative Director Nick Monteleone and his business partner Susan McIntee. The company has been providing award-winning creative and strategy in the creation of corporate brands for over two decades, predominately in the Builder/Developer sector. The company specializes in developing memorable marketing campaigns utilizing a staff of designers, writers, and experienced account professionals that are always hands-on with client campaigns. 52's inspirational creative is well-known within the industry and is legendary for fresh thinking.