Located at the heart of Silicon Valley, the Shashi Hotel was envisioned as an urban resort—a luxury experience catered toward innovative, well-traveled and forward thinking clientele that regularly visit the surrounding campuses of the booming tech industry. Recognizing that life and work are often intertwined, designers developed a highly refined brand centered around creating a seamless experience between business and rest. ‘AND’ became the hotel’s motto and a reflection of their approach toward hospitality—an unforced level of attentiveness and a commitment to anticipating what’s next.