Best of Best 2022 / Packaging / Beauty & Health

Brancial

  • Prize
    Best of Best in Beauty & Health / Packaging
  • University
    Fu Jen Catholic University
  • Lead
    JoshuaChang
  • Team
    Chih Hao Chang, Pei Ling Lin, Jui Yi Hsu, Hai Wei Wang

BRANCIAL is a skin care product brand focusing on rice bran raw materials. As the kingdom of rice, Taiwan produces an average of 400,000 tons of rice bran a year. Rice bran contains 80% of the nutrients of a grain of rice, but most of it becomes agricultural fertilizer. We use branding to maximize the value of rice bran. Through the comparison between the paper made of rice husk and the smooth packaging box, it shows the changes before and after the use of skin care products. The earthy and diverse of rice bran is presented by the use of stickers of different colors and textures on the bottle.