Winner 2021 / Advertising / Integrated campaigns

Forust 3D Printed VINE Collection Integrated Campaign

  • Prize
    Winner in Integrated campaigns / Advertising
  • Company
    Fuseproject
  • Lead
    Harriet Tzou (Communications Lead, fuseproject)
  • Team
    fuseproject, Camron PR
  • Client
    Forust
  • Video

Forust tapped fuseproject to design the very first exclusive collection of home goods—Vine—made of wood waste that’s been re-materialized using their high-speed 3D printing process. The beautiful set of home goods includes four beautiful artifacts: a vessel, bowl, basket, and tray. The Communications Team was inspired to develop an integrated campaign to transform the story of the 3D printing technology and one-of-a-kind home goods into a story about how design and technology have the power to create a closed and sustainable circular economy.