Polestar’s 2020 annual review – leading the industry towards climate-neutrality

• Prize
  Best of Best in Digital annual reports / Annual Reports
• Company
  solberg
• Lead
  Susanne Blomster, Polestar Brand.

As a company, we started by asking some important questions about the conventions of the industry and are now on a journey to find the answers. We want to accelerate the shift to climate-neutral mobility. With the 2020 annual review, our first ever, we share our progress on that journey. The fully digital report with interactive design elements demonstrates our conviction of transparency and inclusion and aligns with the brand’s design philosophy and visual identity. It summarises our sustainability efforts and milestones as we aim to lead the industry in developing new solutions.