Tetley Live Teas

• Prize
  Honorable Mention in Beverage / Packaging
• Company
  Shikatani Lacroix Design
• Lead
  Kim Yokota
• Team
  Lynn Giles, Gary Oakley
• Client
  Tetley

SLD developed three unique designs for the Tetley Canada portfolio's new line, Be Teas. The goal of this new segment was to inject some fun into the tea category. Designs incorporate cues of mindfulness that encourage customers to enjoy a moment of release while instilling a sense of inspiration and hope.

Shikatani Lacroix Design (SLD) is an award-winning leader in strategic design, delivering transformational change and relevancy for brands – from packaging and environmental design to graphics and digital. Through their proven Blink Factor & Think Blink processes, SLD inspires the future of retail experiences and provides the strategic foresight to future-proof their brand clients. SLD was the first agency of its kind to use and market the term "immersive" based on their experience and unique POV on what drives sales for retailers.