Cold Brew Curiosities Recipe Book

• Prize
  Honorable Mention in Other books / Books
• Company
  Tenlo An Amg Company
• Lead
  Sue Monahan
• Team
  Tom Madrilejos - UX Design, Cheryl Boehm - Copywriter, TRG Multimedia - Photo Studio, Thomas Cook - Photographer, Melissa McClelland - Food Stylist
• Client
  Nestle NESCAFÉ
• Credits
  Set Stylist Dana Sobata

The NESCAFE® team wanted to build on their previous year’s campaign of “Cold Brew Curious” to further generate leads and close sales for their Cold Brew Concentrate product. Our team put a new twist and launched “Cold Brew Curiosities” inspired by oddities & curiosities. With this new tagline, we elevated the visual aesthetic beyond the rustic coffee shop look that had previously been used, while still maintaining the brand look and feel. This new twist on the theme was the foundation for a very uniquely styled recipe e-book featuring NESCAFÉ Cold Brew coffee concentrate as an ingredient.