Meet the Jury

Our jury panel is comprised of an international pool of creative industry professionals from art and creative directors, curators, publishers and other influential luminaries.

Yixuan (Sonia) Song

Google / UX designer

Profile image of Yixuan (Sonia) Song, a visionary UX designer at Google known for her innovative approach to user experience and interaction design.
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Yixuan (Sonia) Song is a UX designer at Google, recognized for her visionary approach to user experience, interaction design, and visual storytelling. With a strong foundation in design thinking, cognitive psychology, and emerging technologies, she has consistently pushed the boundaries of digital experiences, creating solutions that seamlessly integrate aesthetic excellence with usability and functionality.

Her work has been honored with multiple prestigious design awards, reflecting her ability to blend strategic problem-solving with creative innovation. Throughout her career, Sonia has demonstrated expertise in translating complex ideas into intuitive and visually compelling designs, earning recognition for her contributions to advancing user engagement, accessibility, and digital transformation. Her insights and expertise have been featured in leading design publications, where she shares perspectives on topics such as design systems, interaction models, and the evolving role of UX in shaping the future of technology.

Beyond her individual achievements, Sonia is deeply committed to fostering excellence in the global design community. As a jury member for international design competitions, she brings a critical eye for detail, a deep understanding of user behavior, and a passion for recognizing groundbreaking work. Her evaluation approach emphasizes originality, usability, and impact, ensuring that emerging talents and industry leaders alike receive the recognition they deserve.

Her dedication to mentorship and knowledge sharing extends beyond her jury roles, as she actively engages with fellow designers through conferences, publications, and industry discussions. She believes that great design is not just about aesthetics but about solving meaningful problems that enhance people’s lives. This philosophy drives her continued contributions to the field, inspiring the next generation of designers to push creative boundaries and redefine digital experiences.

With a multidisciplinary background in psychology, design, and information science, Sonia brings a holistic perspective to every project she evaluates. She is particularly interested in how technology, behavior, and design intersect to shape human interactions, a theme that underlies her approach to both practical design applications and theoretical discussions in the field.
Through her work at Google and her contributions as a design juror, she remains dedicated to upholding design excellence, recognizing creative ingenuity, and fostering innovation. As the design landscape continues to evolve, she looks forward to championing bold, meaningful, and transformative design solutions that redefine industry standards and elevate the user experience.