Packaging The Phone

• Prize
  Honorable Mention in Technology / Packaging
• Company
  Big Neurons
• Lead
  Arthur Escaré
• Team
  Hamid Amar Bahida, Timothée Martella
• Client
  The Phone
• Video
  Link to video

Our client is a mission-driven company aiming to detoxify young people from smartphones. To achieve this, they have created a touchscreen phone that resembles a smartphone but has no internet access. We designed the packaging for this phone, adopting the 'Nutrition facts' or 'Nutri-Score', which is mandatory for food products. We renamed it 'Life Score' and listed the benefits of disconnectionWe also apply and reinforce the client brand guidelines.