New premium line Godefroy by Mumm

• Prize
  Honorable Mention in Beverage / Packaging
• Company
  Jaeger&Jaeger
• Lead
  Olaf Jäger
• Team
  Olaf Jäger, Creative Director, Regina Jäger, Key Account Management, Carina Wezstein, Design, Nico Nolle, DTP
• Client
  Rotkäppchen-Mumm Sektkellereien GmbH

With the new premium line, Mumm & Co. is expanding its portfolio with two exclusive products. The name goes back to Godefroy von Mumm, who founded the sparkling wine house in Frankfurt am Main in 1922.The bulbous bottle with a slender neck made of dark glass is decorated with a specially developed embossing of the founder's initials.The distinctive Mumm lettering is embossed on the labels made of black through-dyed premium paper using a curved relief embossing with combined foil embossing in gold and rosé metallic.

jäger&jäger is an owner-run agency for Brand Identity and Branded Content. We love to inspire people … Our customers, through personal, close and agile collaboration … Your customers, through an exceptional brand experience.The best is yet to come.