Corporate identity of a fictitious business that I created for a project. As someone who suffers with sensitive skin, I felt it important to make a brand where everyone can feel beautiful. I created a business to change this misconception. Beauty is for everyone, including people with sensitive skin. I used mockups for my designs; the tote bag designed by free-psd-templates, the soap bar by fontbundles, giftcard and giftcards by Freepik, photo frame by rawpixel.com / Freepik, cosmetic bottle by free-psd-templates, cosmetic tube by free-mockup, and soapbox by mockupguy2 / Freepik.